Monday, February 26, 2018

Store Logo & Floor Plan DUE 3/7/2019

Project Directive DUE 3/7/2019

In-Class Critique

- Create a store logo
- Create a summary of the store environment based on information in class and consumer profile
- Create a two board presentation. 
  • One board will feature mood and concept images. 
    • Concept images include pictures of fixtures, lighting, and props/decor
  • On the second board, please draw a floor plan and color story for the store.
- Store logo must be on both boards

BOARDS ARE DUE –Thursday March 7, 2019.

Begin research and bring materials to class February 21, 2019








^^^^ ABOVE LINK CAN ALSO BE USED TO CREATE A STORE LAYOUT

Store Logo and Floor Layout Rubric




Excellent
(100 - 90)

Good
(89 - 80)

Average
(79 - 70)

Weak
(69 - 65)

Incomplete
(65 or lower)
Logo placed on both mood boardS
(should match brand concept)








Sample pictures
Fixtures, lighting, and props/decor
(Should be accurate)






5 Color/Fabric Samples
(Does not have to be actual fabric, can be photos or clippings)







Floor Plan
(Use of PowerPoint, 3D Design Layout, or Drawing)







Detail and Craftsmanship
(Is it neat & well organized)






Use of time
Speak for at least 3 minutes
(Introduce brand
Describe both mood boards
Why colors, why logo, why fixtures, why chosen floor plan, who is target market)






Overall





- PLEASE COMMENT BELOW WITH QUESTIONS

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