CREATING A MOOD BOARD

ARTICLE

HTTP://BURNETTSBOARDS.COM/2013/04/INSPIRATION-BOARDS-AWESOME/ 

Color Story Mood Board Assignment Due 2/2/2017

Creating the Color Story Mood Board...

1. Think of a mood/theme name and write it down (sometimes its ok to start with more than one)
2. Using the mood/theme name you have selected, find images to support that mood.
3.  You can use search and save pictures to your flash drive, or you can cut them out of magazines.  This can also be created in PhotoShop.
4. Go to www.colourlovers.com. Sign up
5. There are three ways to create a color palette. (You can also create a palette with colored paint chips from any hardware store)
6. Print all of your images in color. You can use your own color printer or you can get them done at Staples for 15 cents a page. (or Reach out to Design teachers to use new color printer)
7. All your images, with your color swatches need to be presented on a  11x14 board
8. Bring in all images, board, scissors and glue on Thursday 1/26/2017 to work on in class.
9. This assignment will be presented Thursday 2/2/2017

EXAMPLES OF MOOD BOARDS

Why Do We Display?

Why Do We Display Prezi

PLEASE REVIEW ABOVE ^^^^^ PLEASE CLICK LINK

Visual Merchandising is not just a way of displaying merchandise to look attractive for the customer. It is a way for stores to say “This is who we are, and this is what we stand for.”

We show in order to sell.

A visual display should make an impression that will affect future sales.

A display person can be a purveyor of dreams but is also selling a reality.

What do customers think when they see:

How do they associate themselves with this display?

A merchandiser presents far more than the good for sale, they are selling an IDEA.

What if they don’t look like the mannequin?

There is very little difference between merchandise sold in different stores.

BRANDING is the reason that people like to carry around bags from certain stores.

They want to be associated with the IMAGE that the store represents – largely through it’s Visual Merchandising.

What Can Displays Do?

• establish brand identity
• introduce a new product
• showcase a fashion trend
• educate customer about new ideas
• show how products can be used, worn or accessorized

A Display challenges the customer to enter the store, where there are opportunities to connect and make sales.

This is a Hands-on career. Although much can be done on computers in terms of layout and graphics, the Merchandiser is still working with three dimensional objects in a three dimensional space.

Key Skills are:

Analyzing
Planning
Creating

Welcome Visual Merchandisers!!!

WELCOME TO VISUAL MERCHANDISING...

- MY JOB IS TO STRENGTHEN YOUR KNOWLEDGE OF MERCHANDISING IN DISPLAY IN THE BILLION DOLLAR RETAIL INDUSTRY.

- YOUR JOB IS TO COMPLETE ALL ASSIGNMENTS ON TIME AND REMAIN OPEN TO ANY AND ALL INFORMATION GIVEN TO YOU.

 - ASK ALL QUESTIONS YOU CAN THINK OF - USE ME AS ONE OF THE MANY RESOURCES AVAILABLE TO YOU.

THIS BLOG WILL ALSO BE A SOURCE FOR ALL THE INFORMATION YOU WILL NEED TO COMPLETE THIS CLASS SUCCESSFULLY

WINDOW DISPLAY RUBRIC

WINDOW DISPLAY RUBRIC

. Category	Your name ________________________ Artist's name ______________________ Description	Check & comment here
		Good	Average	Needs work
Growth New Learning & Improving	How does this work compare to previous work by same person?	.	.	.
	Does it show more feeling and expressiveness?	.	.	.
	Does it show more thought?	.	.	.
	Does it show more skill?	.	.	.
Creativity & Unexpected Discoveries	How original, innovative, and daring is the work?	.	.	.
	Does it extend or change from past work done by same student?	.	.	.
Fulfills Assignment	How well does the work solve the problems outlined in this assignment? - UNDERSTANDS WHAT TYPE OF DISPLAY - USES KEYWORDS IN PRESENTATION (i.e LINE, COMPOSITION, FLYING, PROSCENIA, FASCIA, ETC)	.	.	.
	Are the variations from the assignment made for a valid reason?	.	.	.
Care	Is the making of the work appropriate?	.	.	.
	Didn't rush to get it done, but paid attention to consistency in the work.	.	.	.
Helpful	Was the student cooperative & generous in discussions & in helping others without doing it for them? - USE CLASS TIME WISELY TO COMPLETE PROJECT	.	.	.
	Were good questions asked?	.	.	.
Work Habits	Did the student stay on the job?	.	.	.
	Were conversations with classmates about the window display, not other topics?	.	.	.
Composition And Design	Experimenting with principles of design and composition used to make the visual elements work well?	.	.	.
	Experiments to achieve unity and variation to achieve evocative work?	.	.	.

FINAL DATES UPDATE

Please review Final Dates for Visual Merchandising and touch base with me for any questions.

4/14 - Bring Materials to class for Final Window Box Project/GUEST SPEAKER 11 A.M. IN B4

4/19 - Window Box in-class

4/21 - Class Trip  FABRIC WORKSHOP  <<<< CLICK THE LINK
TAKE PICTURES AND WRITE RESPONSE (1 - 2 PAGES)

4/26 - Complete Window Box in Class - Turn in Responses

4/28 - Window Box Project Due and Critique.  See Below.

Artwork Critique Form

QUESTIONS	Write your ideas here. Give first impressions. Make guesses. Say what you see, do not say what you like, or don't like. Do not judge. Describe, analyze, and interpret.
l.  What stands out the most when you first see it?	.
2.  Explain the reason you notice the thing you mention in number 1.	.
3.  As you keep looking, what else seems important?	.
4.  Why does the thing you mention in number 3 seem important.	.
5.  How has contrast been used.	.
6.  What leads your eye around from place to place? See Connections -over.	.
7.  What tells you about the style used by this artist? See Style -over	.
8. What seems this composition?	.
9.  Why do you think this  was partially hidden?	.
10. Imagine the feelings and meanings this artwork represents?	.
11. What titles could you give this artwork?	.
12. What other things interest you about this artwork?	.

5/3 - FINAL REVIEW

5/6 - FINAL

DISPLAY CALENDAR LINK

http://wps.pearsoncustom.com/wps/media/objects/7617/7800692/MCH140_Ch02.pdf

Please review link for final.

Touch base with me if there are any additional questions.

Thank you

Window Display in a Box - Final Project

Window display in a box

It is time to actually take your ideas into 3-d.

Get Excited….Its Time for your window!

your goal is to design a window

display for your store

Part 1: Shoe Box Window Display

Window displays are just one component

of Visual Merchandising, but as we have

discussed, it can be a vital part of the

pre-selling step. It has the potential to

draw in prospective customers, show off

new merchandise, or even sell items

instantaneously. Now you have the

opportunity to design your own window

display for products of your choice from

your store….choose wisely! J

Design your window display in a shoe box using the following steps.

Steps/Requirements:

1. Select the merchandise: must have sales appeal

2. Select the type of display: one-item, line-of-goods, related-merchandise, or

assortment

3. Choose a setting: realistic, semi-realistic, or abstract

4. Using drawings, magazine clippings and 3-d elements, create your window in a shoe box.